CASE STUDIES
How We Document Results
A case study is published only when three conditions are met at once: client approval, verifiable data and full context. Until all three are met, not a single figure appears on this page.
OUR PUBLISHING STANDARD
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Client Approval
Every case is published with the written approval of the client. No brand name, screenshot or figure appears anywhere on this site without it.
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Verifiable Data
No figure is published unless it matches the ad account and the analytics platform. Every number we print can be checked at its source.
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Full Context
Every result is published together with its duration, its starting point and its budget context. A percentage on its own tells you nothing.
WHAT YOU WILL READ IN A PUBLISHED CASE
Every case page carries these five parts. We publish the format in advance so what you read is a record you can check rather than a piece of marketing copy.
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Starting point
The state of the campaign structure, the measurement setup and the budget split on the day the brand came to us.
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The problem solved
The question the business was actually trying to answer: rising costs, conversions it could not measure, or growth that had stalled.
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The strategy built
Which campaign architecture, audience structure and creative approach were chosen, and why those rather than the alternatives.
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Channels and duration
Which channels ran together, and how many months of uninterrupted delivery the result was measured over.
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Verified results
Figures that match the ad account reports and that the client has approved for publication.
The First Case Study
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[ 06 ] INDUSTRIES
Different sectors.
One objective: growth.
Purchase cycles, acquisition costs and competitive pressure differ in every sector. The method does not: measure, then move budget onto what converts.
INDEX
12 SECTORS
- E-Commerce
- Healthcare
- Beauty & Personal Care
- Real Estate
- Education
- Automotive
- Furniture
- Jewellery
- Local Businesses
- B2B
- Professional Services
- Hospitality
Not on the list? The method is built around your data, not around your category.
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